It creates space to learn, meet new people and share information. Volunteering is a great opportunity for people to get relevant work experience and get involved in the things they’re passionate about. They help run programs and provide services and community support. Volunteers are an integral part of the non-profit sector. “I was diagnosed with ovarian cancer,” Sunley says, “and when I would tell my story, somebody would invariably come up to me to tell theirs.” Sharing your story can help other people in the same situation find the support system they’ve been looking for. For example, the Edmonton Humane Society saw that local pet owners were facing transportation and cost barriers to having pets spayed and neutered, so it partnered with the Bissell Centre to offer a mobile spay and neuter opportunity for low-income families with pets.Īnother way to open the lines of communication with the clients you serve is to share your story. That doesn’t mean you have to go and shake down the Prime Minister, but rather address the policies within your local community, Sunley says. On the flip side, talk to policy-makers about what they can do to address the barriers that are affecting a particular group. Ask clients about their experiences, what they think are the best solutions, what barriers they face and what services and supports they need. She always aims to ask the right questions to the right people.
You’re communicating with clients and other organizations about the services that your organization provides, but you’re also communicating with the public about why donations are important and how you plan to address structural barriers, Sunley says. 4: Understand advocacy and communication.Ĭommunication is a big part of non-profit work. The point is to think outside the box to engage the community members so they can find out about and help build non-profit services. Try out cross-cultural cooking, a themed arts-and-crafts night or even a karaoke night.
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Inviting people to demonstrate how to make a cultural dish creates an environment where people can feel confident and take on a leadership role, Sunley says.ĭon’t be afraid to get creative. Food is an entry point into people’s lives and opens the door to understanding who they are and the services they need. Programs like a community kitchen or cooking classes where people can come together to learn, create and just spend time getting to know each other are great ways to engage clients who are accessing services. Is there another approach? During and outside the holiday season there are other ways to provide food to a community in a creative way, says Sunley. Imagine your local community group’s holiday food drive and you might think of the long lines of clients waiting for food.
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“We need to focus on the strengths that people bring.” While working at the Bissell Centre, Sunley and her colleagues played to their clients’ strengths by bringing together artists and people who had been affected by the opioid crisis to create a manual about healing called Cycles and Circles. “We tend to focus on where deficiencies are and what we define as deficiencies,” Sunley says. Non-profit organizations can start by acknowledging the strengths that each client brings - their community network, sense of self or being an involved parent, for example. In Sunley’s experience, people accessing services are resilient and can articulate what they need the rest of us just need to listen. She says a cookie-cutter approach can’t possibly serve everyone, so she recommends customizing the support each client receives based on their circumstances. “When we give people the opportunity to share their stories we get a much better understanding of what they need,” Sunley explains. “It’s really hard to do the work without the whole community involved.” 2: Play to people’s strengths.Įvery non-profit has a different goal, but most will do better work when they focus on boosting the positive steps clients are already taking, rather than looking solely at problems. Being transparent about your needs, whether with another organization, stakeholder or community member, allows for a healthy, respectful relationship, Sunley says. This means engaging with community members, policy makers, people who access the supports and other organizations that are tackling similar issues.
Working in a non-profit is all about the relationships you have with people inside and outside your organization. 1: Understand that relationships are the key to success.
What began as a summer opportunity to promote safety and injury prevention turned into a long career of providing support and services to people and animals. In fact, she started her career as a volunteer. She is the CEO of the Edmonton Humane Society and has worked for many non-profit organizations. Liza Sunley,’96 BEd, knows a lot about working in the non-profit sector.
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